Imagineear
Imagineear creates interactive multimedia experiences for museums, stadiums, and cultural attractions—delivering immersive audio guides and digital solutions that bring stories to life for visitors.
1 QA, 1 CMS Expert, 1 Project manager
Through strategic discussions with external design teams, our process involves a meticulous collection of diverse assets and materials. This approach aims not just to understand the existing brand but to decipher its essence. Subsequently, we embark on a design journey, crafting various screens and custom features.
In the Define phase, we take what we've learned and turn it into a clear plan. We work out what the project needs to achieve, map out how people will use it, and make sure everyone agrees on the goals. Our main aim is to enhance the site visit for every visitor, making their experience more engaging, informative, and enjoyable. This step helps us set a strong direction, so our design and development work stays focused and delivers real value.
In the Develop phase, we bring our ideas to life. Working closely with developers, we turn designs into interactive, user-friendly features. We test and refine each part to make sure it works smoothly and meets the needs of both the client and their visitors. This stage is all about building a reliable, engaging experience that enhances every site visit.
Designing for multiple languages required careful consideration of right-to-left (RTL) layouts. The interface needed to adapt seamlessly for Arabic and Hebrew speakers, with navigation elements, text alignment, and visual hierarchy all thoughtfully restructured to maintain usability across different reading directions.
By implementing the Variable Data in Adobe Illustrator and collaborating with our in-house developer for a custom script, we significantly reduced the time required for translating design files. This streamlined automation not only enhanced efficiency but also ensured a quicker turnaround, allowing us to focus more on refining and perfecting the design elements.
In the Deliver phase, we validate our solutions through real user testing. We offer free tours of the first route to confirm successful tour experiences and gather valuable insights for final refinements. This approach allows us to identify non-urgent improvements that can be rolled out gradually, ensuring the final product exceeds expectations while maintaining a smooth deployment process.
Our delivery process includes offering complimentary tours of the first route to real visitors. This hands-on testing approach confirms successful tour experiences while gathering valuable feedback for final tweaks. Non-urgent improvements are identified and implemented gradually, ensuring a polished final product without disrupting the user experience.
